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Aim First for Google
Driving traffic to your website is essential for most businesses today. It starts with creating content that's recognizable to search engines. Our "Mad Men and Math Men" guests Mark McLaren of McBuzz...
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Fashion Forward in Seattle
Few would consider Seattle to be a fashion capitol, but our guests, Theresa Olson (Motovista), Steven Matsumoto (Seattle Fashion Incubator), Angelica Buri (Angelica Buri Designs) and Kort Havens (Built...
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Locating an App's Center of Gravity
Developing an app isn't easy. Hundreds of decisions about what to create and features to include are made every day. In this interview, Adam Tratt of Giant Thinkwell and maker of Haiku Deck, meets JP...
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Think First, Then Act
A common theme ran through this interview. No matter what you do, think about what's right for your business, then choose the right actions. Don't copy other businesses. Plan ahead. Our subject...
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Reviving Hollywood North
The film business in Seattle used to be big, but not so much in recent years. Contrary to what you might think, movies about one city may actually be made in another. Why? Because of incentives like...
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How to Live a Regretless Life
Comedian Wali Collins was visiting from New York and joined us to talk about what it means to live your life without regrets. Hear the reason why he became an entrepreneur with his own line of...
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Protect Your Company Against Cyber Threats
If you think being a small business makes you less vulnerable, think again. In 2011, 40% of Internet attacks were against companies with less than 500 employees. Only about half of these have a...
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Brace Yourself for the Holidays
Knowing what to say and how to behave while networking isn't easy for most people any time of year, but the season's obligations just make it that much more complex. Introvert Entrepreneur Beth Buelow...
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The Obamacare Effect on Washington State
Dale Jarvis and Chris Free of Rapport Benefits Group discuss the impact of the new healthcare law on small businesses in Washington -- who benefits and who pays. It's a complicated issue and according...
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When the Going Gets Tough, Bring on the Community
This program began as a variety show, with Kunle Oguneye, author of the children's book Sikulu and Harambe, Ram Dutt, founder of the ecomm platform Meylah, and Patricia Lecy Davis, owner of the...
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What It Takes to Sell Commercial and Industrial Services
Puyallup Fair photo by Nonsequiturlass This live broadcast from the Puyallup Fair features Allan Cail of Elevations Limited and Chris Dick of Comfort Mechanical, along with some special drop in guests....
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Manufacturing's New Wave
The Beyerleins, Nadra Angerman, Steve Kidd From the paper napkin to prototyping, to the factory and packaging, hear how products get made. Our experts Nadra Angerman of Angerman Communications Group,...
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How to Land a Job, Project or Contract
According to Andrew Kinzer, Cofounder of GroupTalent, and Charina Flores, VP of Human Resources Operations at the Barbelo Group, when it comes to landing a gig, the tried and true still works --...
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Before They Were Digital
Can you imagine what doing business was like before email? Some of us can, most of us can't remember. Ben Meyerhoff, who is currently a Seattle SCORE counselor, shares what it was like working in...
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How Tech Startups Get Started in Greater Seattle
Brian Ma, John Sechrest, Seaton Gras This is the show to listen to if you're wondering how to get your startup off the ground in the Greater Seattle area. The show begins with Brian Ma, Co-Founder and...
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New Age Manufacturers Makerbot & Wikispeed
On our December 8th show, we talked about advances in manufacturing driven by new technologies. We continue the discussion with Chuck Pettis, Marketing VP at Makerbot -- just one of the companies...
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Why You Need to Be Your Own Salesperson
Ted Burns, Dave Mantel Many people will try to tell you there are secrets to selling, but there aren't, as my guests Ted Seaborn of Seaborn Pile Driving and Dave Mantel of Seica Systems will attest....
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Win at Search Engine Marketing Without Getting Scammed
Katherine Cleland According to Katherine Cleland of Cleland Marketing, search has made it a lot more difficult to market a small, local business. Luckily, we had her in the studio to give us her...
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Content Marketing Out. Marketable Content In.
Ian Lurie of Portent Inc. The Web is abuzz with the term "content marketing," but my guest Ian Lurie of Portent Inc., the Seattle agency he founded in 1995, says it's not about promoting content for...
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Unless Your Website Visitors are Goldfish, You've Got 8 Seconds
While the Internet gets more bloated, thanks in part to Google placing more value on content, it's getting increasingly challenging for businesses to stand out. The simple keyword tricks just won't...
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